For pool dealers, Independence Day can represent more than just a holiday. It is a reminder of the freedom and flexibility that financing can provide when customers are ready to invest in their homes and lifestyles.
This summer, Aqua+ can help pool dealers give customers the freedom to move forward with their pool purchases sooner through financing solutions designed to make the buying process simpler, faster, and better.
Backyard living continues to be a priority
The pool and spa industry remains a significant part of the outdoor living market, serving more than 14 million pools and spas across the United States and contributing approximately $62 billion to the economy annually.¹
While homeowners continue investing in their outdoor spaces, the reality is that a new pool can represent a substantial financial commitment. Industry estimates show that inground pool installations can often exceed $50,000, making financing an important tool for many customers.² ³ Rather than delaying a purchase or scaling back their vision, financing allows homeowners to spread payments over time while enjoying their investment today.
Why financing matters for pool dealers
For many customers, the decision is not whether they want a pool. It is whether they can comfortably fit the purchase into their budget.
Offering flexible financing options at your dealership can help you:
- Increase closing opportunities
- Expand purchasing power for customers
- Reduce sticker shock
- Create opportunities for upgrades and additional features
- Provide a more convenient buying experience
When financing is available, customers can focus less on the upfront cost and more on creating the backyard they envision for their family.
Give customers the freedom to say “yes” with Aqua+
Just as Americans celebrate independence and freedom on the Fourth of July, financing can provide customers with greater financial flexibility when making major home improvement decisions.
With Aqua+, dealers can offer a financing experience designed around speed and simplicity, including:
- Faster application experiences
- More financing opportunities
- Quicker decisions
- Digital-first convenience
Make the most of peak pool season
The weeks surrounding Independence Day are often some of the busiest times of the year for pool-related inquiries and backyard improvement projects. Summer activities, outdoor entertaining and family gatherings naturally put pools at the center of many homeowners’ dreams.⁴ As demand increases, having financing readily available can help dealers capitalize on opportunities that might otherwise be lost due to budget concerns.
By pairing your pool expertise with Aqua+ financing solutions, you can help customers turn their backyard dreams into reality while helping your business close more sales during peak season.
Celebrate independence. Deliver opportunity.
This Fourth of July, give customers another reason to celebrate. Whether they are planning family pool parties, hosting neighborhood cookouts or simply creating a place to relax all summer long, Aqua+ can help make those plans possible.
When customers have the freedom to finance, dealers have the opportunity to grow. Learn how Aqua+ can help your pool dealership deliver a simpler, faster, and better financing experience. Contact us today: 877-717-9494 | [email protected]
