2026 trends expected to increase demand for customer financing
Customer financing remains a powerful tool for businesses to grow sales, increase average transaction value, and meet evolving consumer expectations. In 2026, several economic, technological, and consumer behavior trends are contributing to increased demand for accessible and flexible payment solutions, such as Aqua+. Businesses that adapt to these developments by
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Winter thrills ahead: Boost your powersports sales with Aqua+
Why winter is the perfect time to sell snowmobiles and other powersports Peak season excitement For snowmobile enthusiasts, winter is the main event. Customers are dreaming of carving fresh powder, exploring backcountry trails, and enjoying crisp mornings on their sleds. That sense of urgency and passion makes them more ready
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Help your customers wrap up year-end purchases with the power of Aqua+
As the calendar year winds down, many customers are eager to finish that final home-improvement project, upgrade their water system, or make that big seasonal recreation purchase before the new year. But even motivated customers can face financial hesitation – that’s where Aqua+ comes in. How Aqua+ helps make year-end
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Making clean, safe water more accessible for homeowners with Aqua+
According to recent market research, the U.S. residential water-treatment systems market is projected to grow strongly through the end of the decade.1 For a water-treatment dealer, that’s great news: demand is rising. But there’s a catch. Many customers hesitate when confronted with a large upfront cost. That’s where Aqua+ makes
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Help Your Customers Prepare Their HVAC Systems for Winter
Here’s a handy checklist to share with customers to ensure their HVAC systems are kept in top running order: 1. Recommend professional inspections early Encourage customers to schedule a professional inspection in the fall. Many manufacturers recommend at least one HVAC check-up per year to maintain efficiency and prevent mid-season
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Don’t Be Spooked by Slow Financing
When customers are ready to buy, every moment counts. Long wait times, confusing paperwork, and delayed funding can leave both you and your customers frustrated. That’s a real nightmare for business. That’s where Aqua+ comes in. Simpler, faster, better financing Aqua+ was built to streamline the financing process, so you
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Home remodeling trends point to continued demand for flexible financing options
The home improvement sector continues to be a bright spot in the U.S. economy. According to Fixr’s recent report, Home Remodeling Statistics & Trends 2025, the market is projected to grow again this year offering insights into homeowner priorities and spending habits that could shape the broader landscape of the
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The fall rush: Preparing your business for seasonal demand with Aqua+
Fall is one of the busiest times of the year for home improvement projects. Homeowners are tackling last-minute home improvement upgrades to prepare their homes for the winter season quickly approaching.1 For dealers, this means higher demand, bigger customer projects, and the need for flexible financing options. This is where
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2026 trends expected to increase demand for customer financing
Customer financing remains a powerful tool for businesses to grow sales, increase average transaction value, and meet evolving consumer expectations. In 2026, several economic, technological, and consumer behavior trends are contributing to increased demand for accessible and flexible payment solutions, such as Aqua+. Businesses that adapt to these developments by
Read more Winter thrills ahead: Boost your powersports sales with Aqua+
Why winter is the perfect time to sell snowmobiles and other powersports Peak season excitement For snowmobile enthusiasts, winter is the main event. Customers are dreaming of carving fresh powder, exploring backcountry trails, and enjoying crisp mornings on their sleds. That sense of urgency and passion makes them more ready
Read more Help your customers wrap up year-end purchases with the power of Aqua+
As the calendar year winds down, many customers are eager to finish that final home-improvement project, upgrade their water system, or make that big seasonal recreation purchase before the new year. But even motivated customers can face financial hesitation – that’s where Aqua+ comes in. How Aqua+ helps make year-end
Read more Help Your Customers Prepare Their HVAC Systems for Winter
Here’s a handy checklist to share with customers to ensure their HVAC systems are kept in top running order: 1. Recommend professional inspections early Encourage customers to schedule a professional inspection in the fall. Many manufacturers recommend at least one HVAC check-up per year to maintain efficiency and prevent mid-season
Read more Don’t Be Spooked by Slow Financing
When customers are ready to buy, every moment counts. Long wait times, confusing paperwork, and delayed funding can leave both you and your customers frustrated. That’s a real nightmare for business. That’s where Aqua+ comes in. Simpler, faster, better financing Aqua+ was built to streamline the financing process, so you
Read more Home remodeling trends point to continued demand for flexible financing options
The home improvement sector continues to be a bright spot in the U.S. economy. According to Fixr’s recent report, Home Remodeling Statistics & Trends 2025, the market is projected to grow again this year offering insights into homeowner priorities and spending habits that could shape the broader landscape of the
Read more 2026 trends expected to increase demand for customer financing
Customer financing remains a powerful tool for businesses to grow sales, increase average transaction value, and meet evolving consumer expectations. In 2026, several economic, technological, and consumer behavior trends are contributing to increased demand for accessible and flexible payment solutions, such as Aqua+. Businesses that adapt to these developments by
Read more Winter thrills ahead: Boost your powersports sales with Aqua+
Why winter is the perfect time to sell snowmobiles and other powersports Peak season excitement For snowmobile enthusiasts, winter is the main event. Customers are dreaming of carving fresh powder, exploring backcountry trails, and enjoying crisp mornings on their sleds. That sense of urgency and passion makes them more ready
Read more Help your customers wrap up year-end purchases with the power of Aqua+
As the calendar year winds down, many customers are eager to finish that final home-improvement project, upgrade their water system, or make that big seasonal recreation purchase before the new year. But even motivated customers can face financial hesitation – that’s where Aqua+ comes in. How Aqua+ helps make year-end
Read more
Supporting the new wave of boat buyers with Aqua+
The boating market is evolving faster than ever and so are today’s buyers. Recent insights from the 2025 American Boating Congress reveal a major shift: women now influence up to 85% of all consumer spending, and Gen Z is quickly becoming a powerful buying force.1 These emerging buyers value experiences
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Aqua Finance and Wells Fargo Inventory Finance Announce Retail Financing Program
SAN FRANCISCO – August 18, 2025 – Aqua Finance, Inc. (“Aqua”), a leading provider of consumer financing solutions, and Wells Fargo Commercial Distribution Finance, LLC (“Inventory Finance”) today announced a new retail financing program, provided by Aqua, for a variety of recreational products including boats, RVs, and powersports, in collaboration
Read more 2026 trends expected to increase demand for customer financing
Customer financing remains a powerful tool for businesses to grow sales, increase average transaction value, and meet evolving consumer expectations. In 2026, several economic, technological, and consumer behavior trends are contributing to increased demand for accessible and flexible payment solutions, such as Aqua+. Businesses that adapt to these developments by
Read more Help your customers wrap up year-end purchases with the power of Aqua+
As the calendar year winds down, many customers are eager to finish that final home-improvement project, upgrade their water system, or make that big seasonal recreation purchase before the new year. But even motivated customers can face financial hesitation – that’s where Aqua+ comes in. How Aqua+ helps make year-end
Read more Making clean, safe water more accessible for homeowners with Aqua+
According to recent market research, the U.S. residential water-treatment systems market is projected to grow strongly through the end of the decade.1 For a water-treatment dealer, that’s great news: demand is rising. But there’s a catch. Many customers hesitate when confronted with a large upfront cost. That’s where Aqua+ makes
Read more
Microplastics and market momentum: why the future of home water filtration is now
As concerns about water quality continue to rise, homeowners are looking to dealers for solutions they can trust…and the market is responding. According to a recent report from Grand View Research1, the global home water filtration market is projected to grow at a compound annual growth rate (CAGR) of 10.5%
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Dealer financing 101: How to become an Aqua dealer
For over 35 years, Aqua has provided financing solutions through a national network of 5,000 dealers, contractors, and retailers. This year, we introduced Aqua+, our new brand that showcases our elevated dealer experience with a simpler application, instant credit decisions, and faster financing. Here’s how it works:
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