Everyone approaches the topic of money differently.
Some people don't mind telling a salesperson their financial situation. Others worry about feeling embarrassed, or being taken advantage of.
Because of this, there are many people who simply won't ask about financing options. Unfortunately, pride or unease can result in people not making necessary purchases for their home.
If your business has a financing program, like the ones Aqua Finance offers, it's important that salespeople know how to introduce the idea to consumers gently. Offer some training sessions to help them practice approaching the subject. Your customers will likely respond better to the idea, and it can only help your bottom line.