It's a good idea to spend the start of 2019 looking back at 2018. Among the big boating trends that proved successful in the past year, we've highlighted three that will likely continue to reap benefits during the new year.
Boat shows are a worthwhile investment, and providing refreshments, prizes and other little luxuries can translate to big sales.
Spending more on customer service is another big trend, with dealerships hiring third-party companies to conduct Consumer Satisfaction Index surveys.
Good employees are also a great investment, and dealers are now offering better benefits to retain their best associates.
And of course, financing options provided by Aqua Finance are always an excellent way to facilitate sales.